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Marketing and Branding - Intro to Business

Thu 1:00 PM to 2:30 PM
Topic: Marketing and Sales

This workshop will introduce you to the fundamentals of one of the most important aspects of any business: marketing. Learn the concepts of the "5Ps"-- Product, Promotion, Price, Place, and Positioning. We will begin to help you create a comprehensive marketing plan for business that encompasses a creative plan, a positioning plan, and a media marketing calendar--the essentials of any good marketing strategy. This Seminar will be in room 115 of the Technology Building

Speaker(s): Jennie DeCook, Small Business Specialist

Co-Sponsor(s): Cleveland State Community College

Fee: No Cost

Phone: (423) 478-6247


TSBDC @ Cleveland State Community College
Technology Building
3535 Adkisson Drive Cleveland, TN 37320-3570