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Tapping Into the Power of Social Media | Part II

On Demand
Until May 13
Topic: Marketing and Sales


You are now pre-registering with TSBDC to reserve your spot for this webinar. After registration, click the "continue" button to be directed to the resource(s) associated with this seminar. The resource may be a handout, an assessment, or a link with further information or instructions for the event. Please check your email for registration confirmation, which also provides further information or instructions.

Part II of three-part series, "Tapping Into the Power of Social Media," with social media guru M. Valentina Escobar-Gonzalez, Founder of Beyond Engagement Social Media Solutions

Part II - Reach More Customers with Video and Live Stream

  • Facebook Live’s growth validates this stat: rather than read social media posts, 82% of people prefer a live video.

You will learn the latest on increasing local reach, engagement, and tools to reach more customers through social media.

Presented by:

Valentina Escobar-Gonzalez, Founder & President, established Beyond Engagement Social Media Solutions in January 2012. She has a passion for helping small businesses grow their engagement levels with customers online using more effective social media marketing.

Gonzalez keeps up-to-date with the latest marketing, communications and social media trends by networking, not only in the Tri-Cities, but across the state. She recently joined an expert panel on the stage at the region’s only social media conference in Knoxville, which was attended by over 500 marketing professionals and small business owners. The topic involved strategies for beginner social media marketers, with an emphasis on Gonzalez’s real-world experiences with small business owners, nonprofits and educational institutions.

Gonzalez has assisted hundreds of small businesses through workshops and consulting.

This event is FREE to attend and open to the public (and non-Chamber members welcome), however, pre-registration is REQUIRED.

Co-Sponsor(s): Kingsport Office of Small Business Development & Entrepreneurship (KOSBE); Kingsport Chamber; TSBDC, East Tennessee State University, Beyond Engagement, Downtown Kingsport Association, Morristown Chamber, Rogersville/Hawkins County Chamber.

This ZOOM live webinar is a view-only platform where the attendees cannot see each other, and the Host cannot see the attendees. An in-meeting chat is provided for attendees to send messages to the Host and other users within the meeting. Client confidentiality is of paramount importance to us. Except where a Client consents in writing or as directed by SBA per the statute (15 U.S.C. §648(a)(7)), TSBDC is not permitted to disclose any Client Information to a third party (or share such information with other units of the organization not directly involved in the conduct of this project). Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Please contact Caroline Jones -; 400 Clinchfield Street, Suite 100, Kingsport, Tennessee 37660.

Fee: No Cost

Phone: 423-392-8825